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Barco Appoints TechnoPro as Middle East Distributor

KORTRIJK, Belgium – Barco has signed a distribution agreement with AV expert TechnoPro LLC for the availability, delivery and support for Barco’s projection and image processing products in the Middle East region. "The projector and image processing business in the Middle East is a growing yet competitive business, requesting short delivery cycles, local technical support, local availability of spare parts, etc.,” says Barco’s Eric Brouwers, Regional Director Middle East and Africa. “Our distributor partnership with TechnoPro will help us cope better with these challenges and provide the best possible services to our rapidly-growing customer base.”

More details from Barco (http://www.barco.com):


KORTRIJK, Belgium – Barco has signed a distribution agreement worth several million dollars with AV expert TechnoPro LLC. TechnoPro will ensure the availability, delivery and support for Barco’s projection and image processing products, including the award-winning new range of ultra-bright HDX, HDF- and HDQ-projectors, in the Middle East region, thus helping Barco Dubai keep up with the increasing demand.

Headquartered in Dubai, TechnoPro LLC is one of the Middle East’s leading suppliers of technology for the entertainment market. Its more than 12,000 m2 (129,167 sq ft) warehouses in Dubai, Qatar, and Lebanon house a large stock of equipment from over 25 manufacturers, including the lighting products of Barco High End Systems. The company’s experience and professional staff, its outstanding facilities and its large market coverage in the entertainment industry were all reasons for Barco to rely on TechnoPro for the distribution of its projectors and its image processing line of products.

The new Barco-TechnoPro distribution agreement, effective immediately, will cover all Barco’s products for business and large venue projections, including newcomers like the Innovation award-winning HDX-projector series and 3G image processing gear. TechnoPro has recently inaugurated a permanent exhibition showroom and training center in its Dubai headquarters to offer equipment demonstrations and technical training for Barco products.

Nabil Bourgeili, Managing Director of TechnoPro LLC, said, “We are proud to partner with one of the giants in the entertainment technology industry. Barco has always been an innovative leader in designing and manufacturing state-of-the-art equipment. We, at TechnoPro, are committed to providing the best for our clientele and business partners. The partnership with Barco will definitely help us fulfill our commitment."

“The projector and image processing business in the Middle East is a growing yet competitive business, requesting short delivery cycles, local technical support, local availability of spare parts, etc.,” says Barco’s Eric Brouwers, Regional Director Middle East and Africa. “Our distributor partnership with TechnoPro will help us cope better with these challenges and provide the best possible services to our rapidly-growing customer base.”


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